KIFI Local News 8

Television Is Truly The Most Effective Medium

The powerful reach of KIFI Local News 8 combined with the targeted, interactive nature of www.localnews8.com and Local News 8 Mobile App offers a marketing solution impossible to match in the greater Idaho Falls-Pocatello area.

KIFI Local News 8 drives viewers to www.localnews8.com and the Local News 8 Mobile App for the latest local news, weather, sports and consumer information. These motivated, potential customers are then directly targeted with your on-line marketing message. Your business will benefit from the incredible traffic generating ability of KIFI Local News 8, www.localnews8.com and the Local News 8 Mobile App.

Television is truly the most effective medium.

  • * Television reaches more of an advertiser's prospective customers, in almost every major demographic segment.
  • * Television reaches more of an advertiser's prospective customers for longer periods of time every day.
  • * The public perceives television as the most "influential", "authoritative", "exciting", and "persuasive" advertising medium.
  • * Television is the medium where consumers are most likely to learn about products.


  • Contact Our Sales Manager
    Director of Sales
    Kalvin Pike
    kalvin.pike@npgco.com
COVERAGE MAP May 2011 - KIFI

Yum Brands' cultural snafu forces logo change

Pork banh mi sandwich

bhofack2/iStock

A perceived lack of cultural awareness has forced Yum brands to change the…

Americans aren't eating their Wheaties

Steve Nash NBA star with Wheaties box

REUTERS/Jeff Topping

Apparently Americans are not eating their Wheaties. Cereal sales at the…

Walmart holiday hiring lags rivals

Walmart

Michael Cary/CNN

Walmart is planning to ramp up its holiday hiring, but not at the same…

NFL's biggest sponsor backs Roger Goodell

Roger Goodell

CNN

PepsiCo is the NFL's biggest sponsor, and its female CEO just gave its…

Who's getting rich off the stock market?

NYSE file

Andrew Bergmann/CNNMoney

The United States is enjoying one of the best stock market surges in its…

Stocks: 5 things to know before the open

Stock market traders

Emmanuel Tambakakis/CNN

Hold onto your hats and get ready for a big day.

Apple's iOS 8 HealthKit launch derailed by bug

iOS 8

From Apple

Apple's HealthKit needs a doctor.

Millennials are staying put at mom and dad's place

small house in winter, home, snow

iStock/akaplummer

Remember all of those Millennials living in their parent's basements…

First rise in foreclosure auctions in nearly 4 years

Home foreclosure, sale

Mike Segar/Reuters

Foreclosures are up for the first time in nearly four years. But housing…

Adrian Peterson causes chaos for fantasy football

Adrian Peterson

Brace Hemmelgarn-USA TODAY Sports

The Adrian Peterson scandal isn't just sending shockwaves throughout the…

Judging by inflation, it's good to be American

Closeup of dollar bill, money, George Washington

Trish Parisy/SXC

Here's one thing Americans can cross off their worry list: inflation.

Anheuser-Busch criticizes NFL: 'We are not satisfied'

Anheuser-Busch Clydesdales

Matthew Varga, U.S. Air Force

Anheuser-Busch is the first major National Football League sponsor to…

FedEx, Kohls going on a holiday hiring binge

FedEx

Emmanuel Tambakakis/CNN

More good news for people looking for work this holiday season. FedEx and…

Occupy abolishes $4 million in other people's student loan debt

Occupy Wall Street protests enter 24th day

After forgiving millions of dollars in medical debt, Occupy Wall Street…

Billionaire boom: Where the money is now

Money falling from the sky

The world has 155 new billionaires, pushing the worldwide total to 2,325.