KIFI Local News 8

Television Is Truly The Most Effective Medium

The powerful reach of KIFI Local News 8 combined with the targeted, interactive nature of www.localnews8.com and Local News 8 Mobile App offers a marketing solution impossible to match in the greater Idaho Falls-Pocatello area.

KIFI Local News 8 drives viewers to www.localnews8.com and the Local News 8 Mobile App for the latest local news, weather, sports and consumer information. These motivated, potential customers are then directly targeted with your on-line marketing message. Your business will benefit from the incredible traffic generating ability of KIFI Local News 8, www.localnews8.com and the Local News 8 Mobile App.

Television is truly the most effective medium.

  • * Television reaches more of an advertiser's prospective customers, in almost every major demographic segment.
  • * Television reaches more of an advertiser's prospective customers for longer periods of time every day.
  • * The public perceives television as the most "influential", "authoritative", "exciting", and "persuasive" advertising medium.
  • * Television is the medium where consumers are most likely to learn about products.


  • Contact Our Sales Manager
    Director of Sales
    Kalvin Pike
    kalvin.pike@npgco.com
COVERAGE MAP May 2011 - KIFI

L.A. mayor calls for $13.25 minimum wage

Paycheck, check, payroll

iStock

The push for a higher minimum wage picked up momentum Monday when the…

Dollar General raises bid for Family Dollar

Family Dollar

From Family Dollar

There's a new skirmish in the fierce takeover battle among dollar-store…

The U.S. dollar is super strong now

Closeup of dollar bill, money, George Washington

Trish Parisy/SXC

You go, greenback! The U.S. dollar is mightier than it has been in more…

Home Depot investigating 'massive' hack

Home Depot

Ferre Dollar/CNN

Home Depot is investigating a hack that possibly exposed its customer…

Nike swooshes in with $300M to keep Durant

NBA, Kevin Durant, Thunder 2012

REUTERS/Lucy Nicholson

Under Armour had its man. It was about to sign basketball superstar Kevin…

Halliburton in $1.1 billion oil spill settlement

BP oil spill, Gulf of Mexico, oil rig, smoke, ships

REUTERS/Lee Celano

Halliburton will pay $1.1 billion to settle lawsuits stemming from the…

Bezos picks new Washington Post publisher

The Washington Post

REUTERS/Jonathan Ernst

Amazon CEO Jeff Bezos acquired The Washington Post newspaper and website…

Fast-food workers plan nationwide protest

Milwaukee Fast food strike

CNN

The campaign to get fast-food workers paid at least $15 a hour resumes…

Stocks: 4 things to know before the open

New York Stock Exchange floor

CNN

Summer is over. Let's get to work.

Eric Cantor goes to Wall Street

Eric Cantor

Paul Courson/CNN

Former House Majority Leader Eric Cantor is taking his talents to Wall…

Russian bank offers cats with mortgages

Cat outside_cropped

iStock/DeanDrobot

Would you like a cat with that mortgage? Russia's biggest bank, Sberbank,…

Sports betting vs. stock market

college basketball tournament bracket graphic

iStock/emyerson

Sports gamblers have lots in common with stock market investors. They…

4 reasons why you shouldn't fear September

Wall Street sign

September has historically been the worst month for the market.

Rebuilding Gaza expected to cost $4B to $6B

Gaza devastation, woman wailing blurb

REUTERS/Ibraheem Abu Mustafa

The cost of rebuilding in Gaza after seven weeks of shelling and…

Why Buffett's son bought Rosa Parks' papers

Rosa Parks

Howard Buffett, the youngest son of the billionaire investor, said he was…