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KIFI Local News 8

Television Is Truly The Most Effective Medium

The powerful reach of KIFI Local News 8 combined with the targeted, interactive nature of www.localnews8.com and Local News 8 Mobile App offers a marketing solution impossible to match in the greater Idaho Falls-Pocatello area.

KIFI Local News 8 drives viewers to www.localnews8.com and the Local News 8 Mobile App for the latest local news, weather, sports and consumer information. These motivated, potential customers are then directly targeted with your on-line marketing message. Your business will benefit from the incredible traffic generating ability of KIFI Local News 8, www.localnews8.com and the Local News 8 Mobile App.

Television is truly the most effective medium.

  • * Television reaches more of an advertiser's prospective customers, in almost every major demographic segment.
  • * Television reaches more of an advertiser's prospective customers for longer periods of time every day.
  • * The public perceives television as the most "influential", "authoritative", "exciting", and "persuasive" advertising medium.
  • * Television is the medium where consumers are most likely to learn about products.


  • Contact Our Sales Manager
    Director of Sales
    Kalvin Pike
    kalvin.pike@npgco.com
COVERAGE MAP May 2011 - KIFI

Protection agencies: 5 'worst' consumer complaints

Elderly senior looking at bill

©iStockphoto.com/(BirdofPrey)

An annual survey of 40 local and state consumer protection agencies that…

Another food scandal? KFC just cannot win

KFC Kentucky Fried Chicken

Tim Wimborne/Reuters

KFC is scrambling to limit the fallout of a second food scandal to hit its…

No deal: Argentina in default as talks fail

Argentinian President Cristina Fernandez de Kirchner

REUTERS/Argentine Presidency/Handout via Reuter

Argentina has defaulted for the second time in 13 years after officials…

Sick leave policies pick up steam

Sick, ill

©iStockphoto.com/(Jsheets19)

Biviana Lagunas must skip class or her part-time job when her 4-year-old…

Weddings? Babies? College kids registering for gifts too

Dorm, residence hall

llhoward/iStock

Move over brides and expectant moms: Now college-bound kids want to be…

BofA hit with $1.3 billion mortgage penalty

Bank of America

Reuters

Thousands of bad loans made years ago by Countrywide are Bank of America's…

Stocks end mixed after pops and drops

NY stock exchange

Lucas Jackson/Reuters

Despite strong economic growth and no major surprises from the Federal…

Instagram unveils its answer to Snapchat

Instagram Bolt app

Instagram

If you can't buy them, copy them.

Federal Reserve stays on cruise control

Federal Reserve

Floyd Yarmuth/CNN

The U.S. economy is strengthening but the Federal Reserve remains in…

'Brutally honest' cover letter leads to job

Office chairs

For fresh-faced college graduates looking to land that first job,…

Hyundai recalls 883,000 Sonatas

Family cars - 2011 Hyundai Sonata 1

Hyundai is recalling 883,000 Sonata sedans, one of its most popular…

GM sued by more than 600 recall victims

GM, General Motors

More than 600 victims of crashes involving recalled General Motors cars…

U.S. economy bounces back sharply

GDP 2Q

CNNMoney

What a relief. The deep economic contraction earlier this year was…

Facebook to shut down Gifts service

Facebook on laptop

Ariana McLaughlin/CNN

Facebook is getting out of the business of gift card peddling.

Telecom bounce not enough to buoy stocks

Stock traders

Brendan McDermid / Reuters

The summer doldrums appear to be officially here. Stocks didn't do much…