She has an opening, according to Jim Henson, the director of the Texas Politics Project at the University of Texas, and Joshua Blank, the project's pollster.
As the pair recently wrote in the Texas Tribune, suburban women have been trending away from the GOP in recent years. In late 2010, a University of Texas/Texas Tribune Poll found that 50% of suburban women identified as Republicans. Two years later, 43% called themselves Republicans. And in their most recent survey, in June of this year, the number had dropped to 38%. Over the same three-year span, the number of suburban women calling themselves Democrats jumped from 37% for 46%.
In other words, women in Texas are increasingly kosher with voting for the blue team. Davis will need their help to break the Republican chokehold on white voters.
8. Outside money
The filibuster that went viral online in June and made Davis an instant Democratic celebrity had the added benefit of growing her list of supporters -- an e-mail network that's about to double as a national donor base.
But Davis will also have reinforcements.
While Battleground Texas works the ground game, the women's groups who worked hard to recruit Davis into the race -- Planned Parenthood, EMILY's List and Texas-based Annie's List -- are expected to provide air cover, pumping money into Texas this year and next to fund radio, television and mail ads.
Even if Davis comes up short, the opportunity to help inch Texas toward Democratic hands in the makes it an appealing target for donors and outside groups, said one well-connected Austin Democrat who is close to the soon-to-be-launched campaign.
"There will be a confluence of excited and effective organizations that could have important roles to play inside and out of the campaign structure," said the Democrat, who declined to be named because the campaign was not yet official.
"Annie's List, the Texas Democratic Party, labor unions are all gearing up and appear to be working together effectively. And individual/institutional donors from across the nation saw Wendy's filibuster and have made it clear they are interested. After all, there is a long-play beyond just 2014 that is very compelling.
"The more you invest in the state, the more you accelerate demographic change in voter turnout and the quicker you put Texas in play in the electoral college map and change the politics of the nation."